About Ellie Winslow

Ellie Winslow has a particular characteristic that makes her notice when her peers are struggling and set about making things easier. Throughout a long a varied professional life that’s been the underlying theme. From being a general manager or an executive director, a sales manager or production coordinator, a personal trainer or a writer, Ellie’s always noticed where simple help can make a big difference.

In 1993 she noticed that her peers on small farms raising dairy goats were all making the same mistakes and it was costing them grief and money! She wrote her first book (Making Money With Goats) to gather experience and wisdom into a single place. That book is now in its sixth edition and was followed by books to teach marketing principles to farmers: “Marketing Farm Products,” “Growing Your Rural Business,” and “Economy Proofing Rural Business”—all available at http://beyondthesidewalk.com)

Born at the beginning of what became known as the baby boomer generation, Ellie has been watching her peers struggle with issues of aging and health. With a few issues of her own, at the end of 2009, she set out to find out why she and her peers weren’t getting help from the “helpers.” Four joint replacements for someone otherwise healthy isn’t good aging! Comments like, “It’s your genetics,” or “You’ve always worked heavy,” didn’t help to explain what was really going on. At left, Ellie is pictured after her joint replacements.

This website and the e-books therein are the result of research into what’s REALLY known about wellness vs. health, nutrition untainted by economic self interest, and aging as it was designed to be.

Ellie Winslow’s education was in English and Biology. Her passions have included health and fitness for the last several decades. Ellie is a Certified Master Trainer with the U.S. Personal Training Academy and a Certified Fitness Trainer with International Sports Sciences Association. Ellie is pictured at right during her days as a fitness trainer.

Ellie recognizes that too much wellness information is written by and for people who are younger and doesn’t factor in the changing needs of older Americans. Since she has the “inside” experience of being older, gaining and losing weight, and dealing with debilitating arthritis, she knew she was a good candidate to sort through the conflicting conventional wisdom to find what’s real and what’s hype or crass commercialism.

She blogs about health at http://www.mindingthemiddleagedmiddle.blogspot.com/ and about marketing at http://marketingwithellie.blogspot.com and at her other website for farmers and rural business.